Alzheimer Zeitgeist 2014
A year in review with a surprising twist
16 DECEMBER 2014, AMSTERDAM, THE NETHERLANDS
SummaryAt the end of every year Google looks back at the past 12 months with their Zeitgeist: Year In Review video. This year the Dutch Alzheimer’s Foundation created their own. A confusing version of Zeitgeist 2014 that shows the effects of Alzheimer’s disease.
At the moment almost 36 million people are suffering from Alzheimer’s disease worldwide. Up untill today no cure has been found to fight this devastating disease.
Download PDFDownload PDF
Dutch Telecom Provider KPN brings international gaming clan together in new Christmas commercialDutch telecom provider KPN launched a Christmas campaign this week starring a group of online gamers who’ve been friends for years but have never met each other in real life. The centerpiece of the campaign is a documentary that follows the seven online friends in their journey to an old pub in Kent where they celebrate Christmas together. The campaign revolves around the phenomenon of online friendships and urges everyone to celebrate their unique friendships this Christmas.
Dutch top designers create Alzheimer SOCKS as part of the battle against Alzheimer's disease.Confusion. That's what Alzheimer's patients are struggling with on a day-to-day basis. Two of Holland's top fashion designers – the late Frans Molenaar, who himself suffered from Alzheimer's disease, and Mart Visser – have designed two different socks that symbolise this confusion. The proceeds from the sale of the socks will be passed on to Alzheimer Nederland to benefit research into the disease at VU University Medical Centre in Amsterdam. By introducing the Alzheimer SOCKS on World Alzhe...